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Capcom, Sanrio Plan Hello Kitty/Street Fighter Crossover
posted on by Daryl Bunao
Merchandise of feline mascot in Street Fighter outfits to launch in Fall 2012
The videogame company Sanrio.
Together, the two companies will market Sanrio's leading mascot character Comic-Con International on Thursday.
Although no specific piece of merchandise were disclosed in the press release, the Street Fighter-themed merchandise will launch in fall of 2012.
In the past, Sanrio has collaborated with American rock band X Japan, and virtual diva Hatsune Miku in selling cross promotion merchandise.
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