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Interest
New Italian-Designed Hello Kitty Apparel Line Offered

posted on by Crystalyn Hodgkins
New high-end "Pynkiss" line to launch during Milan's Fashion Week 2011

A new high-end Sanrio's leading mascot character Hello Kitty, will contain collections for babies, children, teens and adults.

The line will be sold in Pynkiss stores in the Middle East and in Asia starting in January, and also in global department stores such as Bloomingdales and Galeries Lafayette. Key adult apparel will range between US$150 and US$300, with T-shirts starting at US$45.

Pynkiss plans to also release accessories, bags, and other items in the future.

In the past, Sanrio has X Japan, and virtual diva Hatsune Miku.


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