News
ICv2 to Host Industry Conference before NY Anime Fest
posted on by Egan Loo
Executives to delve "Inside the Otaku Generation" on December 6
The ICv2 industry news source has Otaku Generation” conference will focus on the fans that drive the anime, manga, videogame, and other related fields of popular culture — specifically, on how companies can reach this audience.
The ists will include the following:
- Tokyopop)
- Larissa Faw (Editor, Youth Markets Alert)
- FUNimation)
- Yen Press; former buyer, Borders Group)
- Al Kahn (Chairman and CEO, 4Kids Entertainment)
- James Killen (Graphic Novel Buyer, Barnes and Noble)
- Christopher Macdonald (Editor in Chief, Anime News Network Editor; Publisher, Protoculture Addicts)
- Daniel Marks (Sr. VP of Strategy and Business Development, Viz Media)
- Kevin McFeeley (VP Sales and New Media, Anime Network)
- Del Rey Manga)
- Pokémon USA)
- Jeremy Ross (Director of New Product Development, Tokyopop)
- Jill Snider (Senior Brand Manager, FUNimation)
The four conference sessions discuss the overall trends in the anime and manga industries, the ways to market to otaku, the female half of the otaku audience, and the effects of technology on future markets. The conference's registration costs US$199 and is separate from the registration for December 7-9's New York Anime Festival at the same location.