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Hello Kitty Named Japan's Tourism Ambassador to China
posted on by Egan Loo
Sanrio cat's "Visit Japan" campaign aims to raise foreign tourists to 10 million
The Japanese government has "appointed" Doraemon as its "anime cultural ambassador."
The Hello Kitty's Dream Light Fantasy stage musical opened in Beijing earlier this year, and it will later travel to other countries, including the United States. Several Hello Kitty manga have been created over the years — from a 1976-1979 one in Ririka magazine to selling Hello Kitty apparel to men in Japan.
Source: Jiji Press, The Associated Press
Image © 1976-2008 Sanrio Co., Ltd.
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