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McDonald's to Put Tamagotchi DVD in Japanese Happy Sets
posted on by Egan Loo
Not-So-Daily Link of the Day: The Japanese entertainment conglomerate Bandai has announced on Tuesday that the Tamagotchi! anime in each Happy Set meal during the November 7-8 weekend. (Happy Sets are the Japanese equivalent of Happy Meals in North America.) As part of the limited-time promotion, the Tamagotchi! Special DVD will include exclusive animation and the music video of "the hit song 'Every Lovely' by the Tamagotchi Planet idol, Lovelyn."
premiere on October 12. (The first Tamagotchi were launched on November 23, 1996, and most new incarnations have been launched on the same day ever since.) The new toy line will feature the ability to weekly items that appear in the Tamagotchi! anime episodes. Tamagotchi owners can then use the items to customize their "pet" or trade them wirelessly with other owners.
Bandai has been opened in Japan last December.
According to Bandai, the first generation of Tamagotchi virtual pets sold 40 million toys worldwide, and 36 million more have been sold since the toyline was revived in 2004. The company aims to sell 500,000 Tamagotchi iD toys in Japan by next March.
Images © Bandai, &TEAM Tamagotchi! TV
