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Nikkei: Sanrio Is Now Debt-Free in Part Due to Crossovers
posted on by Lynzee Loveridge
Hello Kitty copyright sales and cross-over merchandise, and income from copyrights now s for 40% of sales. By the end of 2012, the company's liquid assets exceeded the original interest-bearing liability; revenue from Hello Kitty apparel retail copyrights in North America paid back the majority of debt.
The famous cat is Evangelion over the past few years.
Source: Nikkei via My Game News Flash