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Amazon Prime Video to Run Ads for U.S., Other Subscribers in 2024

posted on by Adriana Hazra
Company offers ad-free subscription tier for additional US$2.99 per month on top of base subscription fee

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© Amazon
Deadline reported on Saturday that Amazon's Prime Video streaming service will begin running ments for subscribers in the United States in early 2024. The company will offer an ad-free subscription tier for an additional US$2.99 per month on top of the base subscription fee.

While Prime Video plans to introduce ments in the United States, United Kingdom, , and Canada in early 2024. Amazon will expand the plans into , Italy, Spain, Mexico, and Australia later that year.

Representatives of the company stated that the streaming service aims “to have meaningfully fewer ads than linear TV and other streaming TV providers.” The company further stated that the ad revenue will enable it to continue investing in content.

Amazon Amazon Prime Video streaming service.

Source: Deadline (Nellie Andreeva), Polygon (Joshua Rivera)

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